2023 Lantern Festival gala gains traction at home and abroad

From:Guangming OnlineAuthor: 2023-02-13 11:18

The China Media Group’s 2023 Lantern Festival gala aired on February5. The gala incorporatesa variety of traditional cultural elements such as lanterns, opera and folk art, and such artistic forms as singing and dancing, magic, rhythmic gymnastics and mime, winning the favor ofaudiences at home and abroad.

The gala wasbroadcast or reported in 68 languages to the global audience, showing the allureof the nation’s intangible cultural heritage and promoting its inheritance, protection and promotion. According to statistics, as of 8 o’clock on February 6, the total cross-media live broadcast of the showreached 332 million views, with 176 million viewson new media, and 156 million viewson TV.

Many overseas netizens expressed their appreciationfor the Lantern Festival gala. Some wished China and Chinese friends a happy Lantern Festival and thanked the artists and organizers for such a fantastic performance.

Edit:董丽娜

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